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Chiang Mai: Leader in the
Healthcare Industry


Photo Courtesy of Chiangmai Oasis Spa
The spas of Chiang Mai draw upon the strong traditions of North Thailands unique culture, local wisdom and knowledge to bolster the spas and health treatments which are estimated to have a total business potential of 2.4 billion baht a year.

In order to capitalise more on prevention and less cure, the spas stress greater use of non-chemical herbal products and upplementary food made by local people. All certified by experts to ensure that the products meet international standards.

The promotion plan is in line with the governments policy to boost Chiang Mai as a centre for travel and tourism and aviation throughout north Thailand and the Greater Mekong Subregion.

In addition to Chiang Mai based high-quality, low cost medical, dental and therapeutic services, the city is becoming increasingly well known for its medical check-up and spa facilities.

Tourism Authority of Thailand (TAT) Deputy Governor for International Marketing, Mrs. Phornsiri Manoharn said, Healthcare tourism is an important aspect of the TATs international marketing plan which has a significant focus on niche
markets like medical check-ups and spa. As the Thai Spa concept takes root worldwide, it is anticipated to lead to an
increase in demand for Thai herbal products like herbal teas, food supplements, cosmetics and beauty products as well, added Mrs. Phornsiri.

Chiang Mai has about 10 private hospitals with a total of 2,250 beds and 700 doctors. The hospitals are estimated to be operating at only 50% capacity overall. The city has 77 dental clinics which in 2003 had combined revenues of about 420 million baht.


Photo Courtesy of Chiangmai Oasis Spa
Chiang Mai also has more than 30 spas which generate an estimated annual revenue of about 300 million baht. It is also becoming a centre for traditional massage, with more than 100 massage centres employing more than 1,000 workers and a combined annual revenue estimated at 500-600 million baht.

According to Chiang Mai Provincial Public Health Department Deputy Chief, Dr. Paisarn Thanyawinitkul, We are working with the private sector and TAT to come up with packages offering health check-up programmes, spa treatment, and Thai massage.

He said that as these products develop, the Ministry of Public Health will have a critical role to play in ensuring delivery of high standards of service and care. We have set up policies and measures for the private sector in order to build these standards, create new business for the province, generate income, develop human resources and add value to local herbal products, Dr. Paisan said.

Quality Spa operators in Chiang Mai are listed and linked to their web sites at:

www.chiangmai-chiangrai.com/spanews.html


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